Privacy Policy

Last updated: December 2025

Introduction

LiftIQ LLC (“Company,” “we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our iLift mobile application (“App”).

Please read this Privacy Policy carefully. By using the App, you agree to the collection and use of information in accordance with this policy.

Information We Collect

Personal Information

We may collect the following personal information:

  • Name and contact information
  • Phone number (for account verification)
  • Date of birth
  • Physical measurements (height, weight)
  • Fitness and health data you choose to log

Health and Fitness Data

With your permission, we may access health and fitness data from Apple HealthKit, including:

  • Workout and exercise data
  • Step count and activity data
  • Sleep data
  • Nutrition information
  • Body measurements

This data is used solely to provide App functionality and is never sold to third parties or used for advertising purposes.

SMS Communications and Phone Number Usage

When you provide your phone number, we use it for:

  • Account verification via SMS
  • Password reset codes
  • Security alerts
  • Service-related notifications

Third-Party SMS Provider

We use Twilio, Inc. as our SMS service provider. When we send you a text message, your phone number is processed by Twilio to deliver the message. Twilio's privacy practices are governed by their own privacy policy, available at twilio.com/legal/privacy.

Your Rights

  • You can opt out of SMS messages at any time by replying STOP
  • Reply HELP for assistance with SMS messages
  • Message frequency varies based on your account activity
  • Message and data rates from your carrier may apply

We do not sell, rent, or share your phone number with third parties for marketing purposes.

How We Use Your Information

We use the information we collect to:

  • Provide and maintain the App
  • Verify your identity and secure your account
  • Track your fitness progress and goals
  • Provide personalized insights and recommendations
  • Communicate with you about your account
  • Improve and develop new features
  • Comply with legal obligations

Data Storage and Security

Your data is stored securely using industry-standard encryption and security practices. We use Supabase as our backend infrastructure, which provides:

  • Encrypted data transmission (TLS/SSL)
  • Encrypted data at rest
  • Regular security audits
  • Secure authentication mechanisms

Information Sharing

We do not sell your personal information. We may share your information only in the following circumstances:

  • With service providers who assist in operating the App (e.g., Twilio for SMS, Supabase for data storage)
  • If required by law or legal process
  • To protect our rights, privacy, safety, or property
  • In connection with a merger, acquisition, or sale of assets

Your Privacy Rights

Depending on your location, you may have the following rights:

  • Access your personal data
  • Correct inaccurate data
  • Delete your data
  • Export your data
  • Opt out of certain data processing

To exercise these rights, please contact us at support@ilifthq.com.

Children's Privacy

The App is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us immediately.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy in the App. Your continued use of the App after such modifications constitutes your acknowledgment of the modified Privacy Policy.

Contact Us

If you have questions or concerns about this Privacy Policy, please contact us at:

LiftIQ LLC
Email: support@ilifthq.com